Turn your law-enforcement LPR cameras into continuous, city-wide traffic intelligence.
No new hardware required — privacy-preserving analytics for DPW / traffic engineering
Designed by a traffic engineer with more than 25 years of experience in transportation engineering and planning.
Traffic Optics connects to LPR systems already deployed in your community and converts continuous detection events into privacy-preserving traffic engineering analytics for planners, engineers, and city staff. It automatically incorporates both existing cameras and newly deployed cameras as they come online—no new hardware and no field installation. Continuous 24/7/365 coverage.
We Different Thinkly®
Linking the unlinked for unprecedented innovations.
Already Installed.
Continuously Expanding.
Now You Can Use It.
If your community uses LPR cameras—most often deployed for law enforcement—you already have a continuous stream of traffic data, down to the timestamp, location, and direction of each detection. That stream grows naturally as additional cameras are added over time. Traffic Optics connects to your LPR platform through a secure, encrypted API integration, automatically incorporating both existing cameras and newly deployed cameras as they come online—no new hardware and no field installation. The data is processed in real time and delivered in a dashboard designed for clear visualization, analysis, and decision-making for DPW/traffic engineering teams. Traffic Optics is designed to operate as a downstream analytics layer, complementing existing law-enforcement and municipal LPR platforms rather than replacing them.
Planning & Engineering
Support traffic studies, corridor planning, operational reviews, and long-range transportation decisions with continuously updated data.
Custom Analysis
Provide customized analytics for corridors, school zones, special events, and long-range planning needs.
Real-Time
Access minute-by-minute vehicle activity with real-time trend detection and automated highlights.
User-Friendly
Ensure easy access to traffic data and insights through a straightforward and accessible platform.
Cost Effective
Leverage existing traffic infrastructure to provide high-value traffic management without significant additional investment.
Transparent
Provide optional public-facing summaries to support transparency and community engagement.
FAQ
What do I get with Traffic Optics?
- Corridor travel times & reliability (AM/PM peaks, day-of-week, seasonal)
- Origin–destination / movement patterns (privacy-preserving)
- Before/after studies (construction, signal timing changes, events, detours)
- Real-time and historical traffic volume trends
- Peak hour analysis and flow-direction mapping
- Anomaly detection (e.g., unexpected traffic surges)
- Exportable data for GIS platforms, planning tools, and custom analysis
- User-friendly dashboard access to continuously collected data (24/7/365)
What about privacy?
Identifiers are anonymized before analysis, and the Traffic Optics dashboard is designed not to store or display plate-level identifiers in transportation outputs. Built for transportation planning and operations—not plate-level enforcement outputs.
Is this technology patented?
Yes. Issued U.S. Patent: Methods and Systems for Advanced Traffic Analysis (US 12,499,758 B2).
Does Traffic Optics require new cameras?
No. Traffic Optics unlocks value from LPR cameras already deployed in your community (often originally deployed for law enforcement). As communities add cameras over time for traffic, safety, or operational needs, those cameras can be incorporated seamlessly.
How can I get in touch?
You can email Chet Skwarcan directly at chet@trafficoptics.com, or use the form below to subscribe for periodic updates.
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Traffic Optics is redefining how cities understand traffic by turning existing LPR infrastructure into a continuous, cost-effective data source. Our platform helps cities analyze congestion, improve operations, and make smarter infrastructure decisions.
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